Not so red-faced: Sir Richard Branson. At a stroke he's landbanked a whole new series of Heathow slots by dumping the Little Red start up.
Sir Richard Branson has really played a 'blinder' with the news that VIRGIN is set to close its domestic UK airline just 18 months after launch with promises to take on British Airways and cut fares. At a stroke Virgin has acquired a whole series of extra highly prized slots at Heathrow for seemingly little outlay! ( slot = one take off, one landing)
Little Red began with flights from Heathrow to three cities: Manchester, Edinburgh and Aberdeen, The aim was to supply feeder flights for Virgin’s long-haul operations. The launch was said to be a response to the takeover of the regional carrier BMI by BA’s owner, IAG, which Branson had fiercely opposed, however commentators have overlooked the simple fact that highly prized virtually impossible to obtain Heathrow slots will now, we understand, revert to Virgin Group putting them well beyond the reach of say British Airways!
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