BREAKING NEWS: The upmarket Dubai Address Downtown Hotel is some 50 per cent on fire on all floors.
Eyewitnesses report an initial plume of smoke and flames breaking out on the middle floors around floor 20 at around 6:30 pm (local). It is a 63 storey, 300 metre high structure.
Burning debris falling down, and within a few minutes the entire tower block was alight. Arson has not been ruled out.
The Hotel is next to the site for tonights huge New Year firework display.
No terrorist organisation has so far claimed responsibility. The whole of Central Dubai has now been evacuated.
HOWEVER its being claimed by the Dubai Media Office all New Year Celebrations elsewhere in the City will continue....
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